APOELLA is a mediterranean luxury lifestyle brand inspired by the signature style and greek heritage of its founder, Christina Plakopita. 

Named after its roots, “Apo Ellada” (apo Hellas) meaning “From Greece”, APOELLA captures the timeless elegance of the Greek heritage along with the effortless sense of style of the Greek summer.

Originated by the founder, in 2014, APOELLA embodies the heartbeat of resort living, by creating a sense of discovery sought by every world traveler, with stores in Sani Resort in Halkidiki, Costa Navarino in Messinia, Daios Cove and Blue Palace in Crete, Ikos Resorts in Corfu, Kos and Marbella.

Starting out as lifestyle beach concept stores that offer an inspirational shopping experience for high-end resorts and beach destinations, APOELLA offers a highly curated selection of brands from Greece and the best of international resort designers. 


APOELLA develops a brand of its own reflecting the style and passions of its founder, the signature architectural aesthetics experienced in all of the brand’s stores and the free-spirited and fulfilled feeling one has at the beach.  

This greek-inspired beach lifestyle along with a touch of modernity offers a journey beyond borders or seasons. Discover the ease of the resort way of living, connect with the creative collective and explore the sense of beauty the world has to offer.

Welcome to APOELLA.